Matt in Group C2C

What to Expect on King Alfred’s Way

A legendary four-day off-road cycling adventure through ancient Britain.

Ride through 10,000 years of history

From ancient stone circles and Iron Age hillforts, to sweeping chalk trails and woodland tracks, the King Alfred’s Way Cycle offers one of the UK’s most iconic off-road cycling adventures. But what happens when you take that epic route, add a passionate support crew, sprinkle in a team of like-minded cyclists, and ride for a cause that truly matters?

You get something much more than just a bikepacking route. You get Bike the UK for MS: King Alfred’s Way.

This guide breaks down everything you can expect on our 4-day supported cycling trip, whether you’re a returning Bike the UK for MS alumni, first-time off-roader, or curious adventurer searching for your next challenge.

King Alfred's Way
King Alfred’s Way Cycle – Picture from Cycling UK

What is the King Alfred’s Way Cycle?

King Alfred’s Way is a 220-mile (350km) circular bike route through the historic kingdom of Wessex, developed by Cycling UK. It connects four National Trails – the Ridgeway, South Downs Way, North Downs Way, and Thames Path – taking in ancient monuments like Stonehenge, Avebury Stone Circle, and Old Sarum.

It’s about 85% off-road, ranging from wide gravel paths to chalky climbs, forest singletrack, canal towpaths, and sunken bridleways. The scenery is as varied as the surface under your tyres: open downs, misty woodlands, sleepy villages, and ancient hilltop views.

The route was designed with adventure in mind. You’ll cross military training grounds, Neolithic causeways, and Roman roads. It’s a route that blends natural beauty and historical significance with physical challenges throughout.

What makes our ride different?

Most people ride King Alfred’s Way solo, carrying their gear, plotting their route, and crossing their fingers for good weather and working brakes. We do it differently.

When you join Bike the UK for MS:

  • Your gear travels in the support van.
  • Your route leaders keep you on track.
  • Your water stops appear every 15–30 miles.
  • Your team shares stories, snacks, and miles together.
  • And your fundraising helps support those living with multiple sclerosis across the UK.

This is a fully supported group ride, but it’s still an adventure.

Bike the UK for MS Support Van

The Route: Day-by-Day Breakdown

King Alfred's Way route map

May 16–19, 2025
Start and end point: Reading
Total distance: 220 miles
Elevation: 11,850 ft

Day 1: Reading to Liphook – 62 miles

We begin with a gentle roll out from Reading, joining the Kennet and Avon Canal and riding out along easy-going towpaths and rural lanes. As we leave the Thames Valley behind, we begin our transition into more rugged terrain, with woodland trails and bridleways weaving through Hampshire. Today features a mix of forest tracks and sandy sections as we pass through Swinley Forest and Frensham Common, offering early glimpses of the route’s varied surfaces.

Expect occasional rutted sections and narrow lanes lined with ancient oaks. The highlight of the day is reaching the Devil’s Punch Bowl, a stunning natural amphitheatre near Hindhead. We descend through rhododendron-filled trails and head towards our overnight in Liphook.

Day 2: Liphook to Stockbridge – 50 miles

Today starts with flowing singletrack through Queen Elizabeth Country Park, including stretches of the South Downs Way. Prepare for some challenging climbs and rewarding views across the Hampshire downs. We’ll ascend Butser Hill, the highest point on the South Downs, before descending chalky bridleways and entering pastoral farmland.

We ride through Old Winchester Hill, home to an Iron Age hill fort and rich in wildflowers and views. The route weaves through quiet lanes and grassy byways, following ancient tracks that feel timeless. As we approach Stockbridge, we’ll cross sections of Roman roads and pass through villages steeped in history. Be prepared for undulating terrain and short technical descents, especially if conditions are damp.

Day 3: Stockbridge to All Cannings – 49 miles

This is our most history-soaked day. We ride towards Salisbury Plain, a vast, open plateau used for military training and rich with archaeological significance. The route skirts danger zones, keeping us safely on bridleways as we head toward Old Sarum, an ancient hill fort where Romans, Normans and Saxons all left their mark.

Shortly after, riders will spot the unmistakable outline of Stonehenge in the distance. We pass close by via public byways, with the option for a short detour for a better view. After a rest stop, the terrain becomes more rolling, with grassy fields and open farmland leading us towards the Avebury Stone Circles. Less touristy than Stonehenge, but equally magical.

The day ends with a gentle cruise into All Cannings, a peaceful village beside the Kennet and Avon Canal, perfect for a quiet, relaxing evening.

Day 4: All Cannings to Reading – 58 miles

Our final day follows the iconic Ridgeway, Britain’s oldest road. This ancient route delivers long, undulating tracks across open chalk downs. The wide trails allow riders to soak in sweeping views of the Wiltshire and Oxfordshire countryside.

Expect fast, flowing descents and some exposed sections. The wind can be a factor here. We pass the Uffington White Horse, a prehistoric chalk figure carved into the hillside, and ride near Barbury Castle, another impressive Iron Age fort.

As we descend from the Ridgeway and re-enter the Thames Valley, the terrain softens again. A mix of canal paths and rural lanes leads us back into Reading, tired but triumphant.

What kind of bike do I need?

We recommend a gravel bike, hardtail mountain bike, or cyclocross bike if your skills are up to the challenge. Tyres of 40mm+ are ideal, with good tread for loose terrain.

eBikes are welcome! Just be sure to manage your battery range (a spare battery is ideal). We’ll have charging options via our Jackery units at rest stops and camp.

What gear should I bring?

We carry your kit for you, so no panniers needed! You’ll have:

  • An 80L box for your main gear (camping kit, clothes, etc.)
  • A 16L day box for essentials like snacks, layers, or spares, accessible at rest stops

The basics you’ll need to bring:

  • Tent, sleeping bag, sleeping pad
  • Your chosen bike
  • Optional cooking gear (if not eating out)
  • Riding kit, tools, and personal gear (we send a full checklist)

What’s the vibe like?

Bik the UK cyclist holding hands

Think team spirit, not competition. Around 10 riders, riding at their own pace, supporting each other. There’s no set speed or cutoff times. You ride how you want, slow and steady, photo-heavy, or charging between cafes.

This is about experiencing something unforgettable together, and raising funds for a great cause while doing it.

Is it tough?

Yes… but not too tough.

The route includes some decent climbs, some rutted descents, and lots of varied surfaces. But it’s designed to be doable with training, and we provide training plans to help you get there.

If you can ride 40–50 miles in a day, you’re on track. You’ll also learn from alumni and get advice from our team before you even start pedalling.

What does it cost?

  • £25 to register
  • £440 fundraising target (just £2 per mile!)

This covers your support, accommodation, jersey, logistics, and rider resources. Food is your choice and cost: camp meals, pub dinners, or café stops are all fair game.

How do I sign up?

Just head to our King Alfred’s Way event page and click Register.

You’ll get:

  • A welcome pack
  • Training advice
  • Gear prep support
  • A chance to be part of a purpose-led cycling community

Final Thoughts

What makes King Alfred’s Way so special isn’t just the history – though there’s plenty of that. It’s the sheer variety packed into four unforgettable days of riding. One moment you’re winding through a cathedral of trees in the South Downs, the next you’re cresting a ridge with 360-degree views across timeless countryside.

Each day brings something new: a sweeping descent through a nature reserve, a hidden Roman road, the unexpected sight of Stonehenge rising from the mist. It’s a route that keeps you on your toes and rewards your effort with a constant stream of memorable moments.

Riding it as part of a supported team, without the stress of logistics or navigation, means you get to focus on what really matters: soaking up the ride, the scenery, and the company.

Ready to ride? We’ll see you at the start line in May.

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Riding Together: Accessible Cycling Days for MS Communities in Bath and the Forest of Dean

At Bike the UK for MS, we believe everyone deserves the chance to feel the joy and freedom of being on a bike—no matter their age, ability, or diagnosis. That’s why we were thrilled to bring together two brilliant local MS communities this March for a pair of accessible cycling sessions in the Forest of Dean and Bath.

These sessions, hosted in collaboration with Goals Beyond Grass and All Cycle Bath and West, gave attendees the chance to try out a wide range of adaptive bikes, connect with others, and simply enjoy a relaxed day outdoors. From side-by-side tandems to recumbent trikes, e-bikes, and wheelchair-friendly options, there was truly something for everyone.

Forest of Dean: Snow, Sunshine and Smiles

The first session took place on Wednesday 12 March at the Forest of Dean Cycle Centre. Despite waking up to heavy snowfall, by the time the bikes were ready and participants had gathered, the skies cleared and the sun came out just in time.

Bike the UK for MS placement student and volunteer Olivia made the early morning journey from Lancaster to support the day, teaming up with MaryClare Faulkner, Inclusive Cycling Lead at Goals Beyond Grass, who had prepared an amazing fleet of adaptive bikes.

Eleven participants from the Gloucester, Cheltenham and Forest of Dean MS Group, led by volunteer Simon Ruffley, joined us for the ride. The group tried everything from side-by-side tandems and trikes to recumbents, e-bikes, and wheelchair-accessible cycles. Some even brought their own e-trikes!

The scenic route took riders on a gentle, sunny loop through the woods and along the trail to Cannop Ponds. Everyone cycled at their own pace, but stayed connected as a group—with assistance always close at hand. Afterward, everyone gathered at the on-site café to warm up with tea, coffee, and hot food, sharing stories and laughs over loaded fries and jacket potatoes.

As Simon summed it up so perfectly: “A very good day out. A great experience and looking forward to the next outing.”

The MS group shared their own reflections too: “What a choice there was… I think by the time we were ready, we had chosen every type of bike/trike available… A very big thank you again to Bike the UK for MS and Goals Beyond Grass for a great experience.”

Bath: Spring Sunshine and a Community Feel

Two days later, on Friday 14 March, we hosted our second session at the Odd Down Cycle Circuit in Bath, with support from Hannah Samuel at All Cycle Bath and West.

We welcomed around 10 attendees from the Bath and District MS Group, led by Group Coordinator Steve Plant, along with spouses, carers, and volunteers. As with the Forest of Dean, participants had access to a huge range of bikes, from handbikes and e-bikes to step-throughs, recumbents, side-by-sides, and more.

One participant, in his 80s and living with MS, enjoyed the ride so much that he planned to return the very next day for a public session—proof that the joy of cycling never gets old.

After the session, several members stayed for coffee and conversation, reflecting on the positive experience and the welcoming atmosphere.

Steve later shared in a message to the team: “Our group had a great time… The range of bikes and the course were superb. We will definitely be booking another session soon.”

We were also joined by representatives from Parkinson’s UK Bath, who stopped by to learn more about how sessions like these work and how they might benefit their community in future.

Why These Sessions Matter

For many people living with MS, opportunities for physical activity can be limited by symptoms, accessibility, or lack of confidence. These sessions aimed to break down those barriers and show that, with the right support and equipment, cycling can be for everyone.

We’re so proud of the welcoming, flexible environments created at both events—places where people could try something new, move their bodies, and feel part of a wider community. Huge thanks go to our partners Goals Beyond Grass, All Cycle Bath and West, and the fantastic MS group volunteers and organisers who helped bring it all to life.

Join Us Again: MS Awareness Week Accessible Cycling Events

We’re excited to be running another round of accessible cycling sessions during MS Awareness Week 2025, with the aim of shining a light on the facilities and options available to help people living with MS stay active and engaged.

Upcoming Sessions:

  • Wednesday 30 April, 1–2pm – Forest of Dean
  • Thursday 1 May, 12–1pm – Moredon, Swindon (run in partnership with Becky Cox of British Cycling)
  • Friday 2 May, 11am–12pm – Odd Down, Bath

We’re especially excited to welcome Mark Sinclair to the Bath session. Mark, a Bike the UK for MS alumni, completed our John O’Groats to Land’s End ride on his trike before transitioning to a wheelchair. He’s now training as a competitive hand cyclist (recently classified as H3 by British Cycling) and plans to race in the Disability Series this year. Mark is also tackling the London Marathon this April, kicking off his bid to complete the London Classics, raising funds for Bike the UK for MS along the way. He will be in Bath to share his journey of living with MS.

Whether you’re new to cycling or a seasoned rider looking to adapt, these sessions are for you. Come along, give it a try, and discover the joy of cycling your way.

To learn more or sign up for a session, contact us at info@biketheukforms.org, sign up here or visit our website www.biketheukforms.org.

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From Solo Rides to Shared Purpose: Hilary Jackson’s Bike the UK for MS Story

Meet Hilary Jackson: Fitness Instructor, Solo Cyclist, and MS Fundraiser

Hilary Jackson is no stranger to long days and physical endurance. As a fitness instructor based in the South of England, she’s built her career around helping others stay active and healthy. But with unsociable hours and split shifts being the norm, Hilary has always found herself riding solo. Cycling, for her, was a trial-and-error journey – learning on the go, fitting in rides around work, and taking on challenges like the inaugural RideLondon 100 and multi-day charity rides.

When she discovered Bike the UK for MS, everything clicked: the support, the cause, the team. It was the perfect bridge between solo adventures and shared impact.

A Personal Connection: Riding for Mick and Margaret

Hilary’s motivation to ride goes deeper than the love of cycling. Through her work, she came to know two clients, Mick and Margaret, who lived with multiple sclerosis (MS). Their experiences were very different—Mick dealt with nerve pain and muscle spasms that limited his day-to-day life, while Margaret, once an avid athlete, found creative ways to push forward despite her symptoms.

Their stories stayed with Hilary. They gave MS a face, a voice, and an urgency she couldn’t ignore.

Scotland Calling: The Ride That Started It All

Hillary riding the North Coast 500 in September 2023

One day in early 2023, while scrolling Facebook, a post caught Hilary’s eye: the North Coast 500 ride. In that instant, everything aligned. A chance to return to Scotland, a place that had left a lasting impression during a childhood holiday, and a way to give back to people like Mick and Margaret.

“It was the perfect chance to do ‘bike-packing’ without the packing,” she says. “I signed up pretty much straight away.”

Why I Keep Coming Back: Bucket List Routes and Bigger Purpose

Since that first ride, Hilary hasn’t looked back. From the North Coast 500 to the Sea to Sea, each route has been a bucket-list cycling experience, made even better by the thoughtful planning and support.

“The best part is you can focus on riding, not logistics,” she explains. “And meeting MS groups along the way adds real meaning. I learned so much about the condition—things I never knew before. And it made my fundraising feel more direct and personal.”

From Nervous to Natural: Finding Her Place in the Peloton

As someone used to riding solo, Hilary admits she was nervous about joining a group ride. But those nerves quickly melted away.

“The atmosphere is relaxed and welcoming. Everyone finds their rhythm, and there’s no pressure to ride in a pack,” she recalls. “The faster you go, the more time for coffee at the next rest stop!”

Mint Magnums and Starry Skies: Unforgettable Moments on the Road

Ask Hilary about her most memorable moments, and the stories come pouring out:

Waiting patiently to take a celebratory selfie at the Northumberland border—only to be delayed by another cyclist taking the longest wee in history beneath the welcome sign.

Sitting in the sun with a mint Magnum outside the last shop before Gairloch, waiting for fellow riders.

Stargazing at John O’Groats after a bracing dip in the North Sea.

Mastering the sleeping bag roll after three days of failed attempts.

These are the kinds of memories that make Bike the UK for MS rides more than just challenges—they become shared stories of laughter, struggle, and joy.

The Hardest Bit? Not the Weather!

Despite the usual reputation for UK weather, Hilary’s been lucky. “I’ve had almost wall-to-wall sunshine,” she admits. But that doesn’t mean it’s been easy.

Climbing Hartside Summit into a headwind stands out as a real test. “But if you’ve trained, you just push on. It’s only one more pedal stroke, after all.”

What I’ve Learned: MS, Community, and the Power of Showing Up

Hilary’s rides have been as educational as they have been physical.

She learned that MS may begin much earlier than most people realise, sometimes manifesting as clumsiness or misdiagnosed as dyspraxia. And she heard how, since the pandemic, MS support groups have been struggling to keep their members engaged and connected.

“It made me realise how important our support is,” she says. “We don’t just raise money; we give MS groups a reason to gather and connect again.”

Lessons in Simplicity: From Bikepacking to Camp Life

Hilary expected to enjoy the rides, but she didn’t expect to fall in love with camping.

“Climbing out of your tent and onto your bike is tougher on Day 1 than it is mid-week,” she laughs. “But I’ve been lucky with the weather, and the experience has been magic.”

Still Part of the Family: Staying Connected as an Alumnus

While Hilary hasn’t made it to as many alumni events as she’d like, she still feels part of the Bike the UK for MS family. She follows updates, celebrates others’ rides, and plans to be back on the road again soon.

Hilary’s Advice: Book the Trip, Pack Light, Train Hard

To anyone thinking about joining a future ride, Hilary offers this:

  1. Just book it
  2. Don’t overpack—you need less than you think
  3. Train—it really will make the ride more enjoyable

Hilary’s story reminds us that you don’t have to be an expert cyclist or a seasoned adventurer to make a difference. Sometimes, all it takes is a bike, a cause, and a little sunshine.

Want to join the ride? Bike the UK for MS is waiting for you. And if you see someone rolling their sleeping bag in one perfect swoop, it might just be Hilary.

Friendships made on Lon Las Cymru in 2023.

2025 Charity Bike Rides for MS: Join the Journey

A Year of Adventure and Impact

Gear up for an incredible year of adventure as we announce our highly anticipated schedule of 2025 charity bike rides for MS! Our six extraordinary events will bring together cycling enthusiasts and passionate individuals. All united in our mission to raise funds and awareness for multiple sclerosis. Get ready to pedal, push yourself, and make a lasting impact on the lives of those living with MS.

6 Charity Bike Rides for 2025

Join us as we embark on a summer of cycling, beginning with the iconic Land’s End to John O‘Groats adventure. Journey through the awe-inspiring landscapes of the North Coast 500 route, experience the scenic beauty of England on the remarkable Sea to Sea or Coast to Coast (C2C) route, and conquer the captivating Lon Las Cymru route, spanning the length of Wales. We also have two debut trips including an off-road King Alfred’s Way adventure and a hotel-based Scottish Highlands Bike Tour. Each event presents a unique opportunity to push your boundaries and connect with fellow riders. Create lasting memories while supporting a cause that truly matters.

Below, we’ll take you through the thrilling highlights of each charity bike ride. From the scenic surroundings to the heart-pumping challenges that lie ahead. Whether you’re a seasoned cyclist or a passionate supporter, these MS fundraising events in 2025 provide a perfect platform to make a tangible difference. Contribute to vital research projects, local MS groups, and the overarching goal of finding a cure.

Land’s End to John O’Groats Cycle Route – July 5-19th

A fantastic opportunity to cycle the length of Great Britain, covering 1,020 miles from the southernmost point of England to the northern tip of Scotland. Commonly known as LEJOG, this iconic route offers breathtaking landscapes and an unforgettable challenge.

Starting at Land’s End, the south western most point of the UK, you’ll pedal your way through picturesque villages, rolling hills, and captivating countryside. The LEJOG route takes you through England’s southwest region, passing by landmarks such as Cheddar Gorge, the untamed moors of Dartmoor National Park, and the picturesque Lake District further north. As you venture beyond half way, you’ll enter the rugged beauty of Scotland, with its majestic highlands and vast lochs.

Spanning 15 days, the Land’s End to John O’Groats cycle route is a challenging ride that requires dedication, stamina, and a love for the open road. Throughout the ride, you’ll be fully supported by our experienced team, ensuring your safety and comfort every step of the way.

How much does it cost to cycle from Land’s End to John O’Groats you ask? Unlike other events with upfront costs to register, we have only an initial donation of £25 to cover your welcome pack and then ask riders to raise £1.50 per mile, so a total of £1,530 for LEJOG. This can be raised through donors, self funded or a mix of the two, whatever suits you best. The Land’s End to John O’Groats cycle is a key component of our 2025 charity bike rides. Participants will have the chance to make a tangible difference in the fight against MS.

In awe of the Scottish Highlands on Land's End to John O'Groats, one of our 2024 Charity Bike Rides for MS
In awe of the Scottish Highlands on Land’s End to John O’Groats!

Exploring the North Coast 500 – June 14th-21st

Take on the wild North Coast 500 cycle route! A captivating ride that showcases the stunning landscapes of Scotland’s northern coastline. One of the standout features of this route is taking on the legendary Bealach na Ba, a daring 2000ft climb over 5 miles. Brace yourself for an adrenaline-pumping ascent that will push your limits. Be rewarded with panoramic views that will leave you breathless (quite literally).

As you pedal along the NC500, you’ll be spellbound by the ever-changing scenery that unfolds before your eyes. Navigate winding roads, pass through charming villages, and immerse yourself in the untouched splendour of the Scottish Highlands. Each turn presents a new vista to behold. From dramatic cliffs to serene beaches, and from lush greenery to majestic mountains. This is a cycling experience that will not only challenge you physically, but also ignite your sense of adventure and wonder.

Conquering the Sea to Sea & Lon Las Cymru

Prepare for an extraordinary charity cycle ride adventure as we conquer the Sea to Sea cycle route from 9th-11th August. Also known as the Coast to Coast or C2C route, ride from Whitehaven to Tynemouth on the North Sea. Pedal through diverse scenery, including the tough hills of the Northern Lake District. Traverse the Pennines, the ‘backbone of England’, before reaching the vibrant city of Newcastle. 

We have the Lon Las Cymru route on the 16-19th August. The route was new to Bike the UK for MS in 2023. The route spans the length of Wales, from Holyhead to Cardiff. It showcases the remarkable countryside and cultural treasures from Snowdonia to the Brecon Beacons.

Both of these routes offer challenging yet rewarding experiences, connecting participants with the heart of the UK while supporting the MS cause.

Our Debut 2025 trips – King Alfred’s Way and Scottish Highlands Bike Tour

Get ready for an unforgettable off-road charity cycling adventure as we tackle King Alfred’s Way from May 16th–19th. It is our first trip of the 2025 season where you can explore this historic 220-mile loop through the heart of England, taking on challenging trails, gravel paths, and ancient tracks. Ride past castles, cathedrals, and stunning countryside as you traverse the South Downs, Salisbury Plain, and the Ridgeway. Join us for this incredible journey and help support those living with MS.

Experience our first-ever fully supported cycling tour through the Scottish Highlands — July 13th–19th. This brand-new trip includes hotel accommodation each night, giving you a chance to recover in comfort after each day’s ride. Riders can choose to fully self-fund or part-fundraise, all while raising vital money for MS. Explore breath-taking landscapes, tackle epic climbs, and be part of this incredible new chapter of Bike the UK for MS

Making an Impact on our 2025 Charity Cycle Rides

Participating in our 2025 charity bike rides for MS allows you to make a real impact. By raising funds and awareness, you’ll support local MS groups, contribute to vital research projects and bring us one step closer to finding a cure. Together, we can create a brighter future for those living with multiple sclerosis.

As we launch our 2025 campaign, we invite you to be a part of this remarkable journey. Whether you’re a seasoned cyclist or looking to make a difference, there’s a place for you in our MS rides. Sign up today!

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Pedalling with Purpose: Matt Obeng’s Journey with Bike the UK for MS

From the Battlefield to the Bike: Meet Matt Obeng

Life is full of unexpected paths, and for Matt Obeng, cycling became the road that led him to healing and connection. A former serviceman with two active combat tours in Iraq in 2004 and 2008, Matt dedicated nearly a decade to the army before transitioning to civilian life in 2010. Now working as a Security Administrator for Oxford University NHS Foundation Trust, he resides in Banbury, Oxfordshire, where he raises his three children—Olivia, Melissa, and Zack.

For Matt, cycling isn’t just a hobby; it’s an escape, a mission, and a way to make an impact. Affectionately known as Chicken Man among his Bike the UK for MS family, Matt has found meaning in every mile he rides.

Finding an Escape: How Cycling Became Therapy

Leaving the military presented Matt with new challenges, particularly in regard to his mental health. He struggled to find an outlet that could help him reconnect with people and regain a sense of purpose. That’s when a friend stumbled upon Bike the UK for MS and suggested he check it out.

“I think she knew I wouldn’t follow it through,” Matt laughs, “so she went ahead and reached out to James from the organisation. Before I knew it, I had his details, and something about the mission just clicked. I signed up for my first ride.”

What made this ride different from his previous charity cycling events was the opportunity to meet MS patients and their families along the way. “In past charity rides, I raised money, but I never really saw who benefited from it. With Bike the UK for MS, I got to meet the people whose lives we were directly impacting—that changed everything for me.”

Why MS? A Cause That Deserves More Awareness

Before joining Bike the UK for MS, Matt had little knowledge about multiple sclerosis. But as he dug deeper, he was struck by how severe and life-changing MS can be, yet how little attention it receives compared to other illnesses. The more he learned, the more passionate he became about using his cycling to raise awareness and support for those affected by MS.

More Than Just a Ride: The Power of Connection

What keeps Matt coming back every year isn’t just the cycling—it’s the people.

“Not often do I find myself around people with the same passion and purpose. The teamwork and the way we look out for each other during rides inspire me to return, year after year.”

Through Bike the UK for MS, Matt has forged deep friendships with fellow riders and the MS community itself. Seeing the joy and hope that the rides bring to MS patients has been a profound motivator for him.


Riding Year After Year: A Tradition

For Matt, participating in Bike the UK for MS isn’t just an event—it’s a yearly tradition that fuels his soul. “Riding with Bike the UK for MS is the most therapeutic experience I look forward to each year. It gives me a sense of purpose, knowing that my passion for cycling is making a real difference.”

The Strength of Community: A Team Like No Other

Each ride feels like a reunion of family, with riders coming together from all walks of life. Matt describes the alumni network as a global community of individuals who inspire and uplift one another. Every year, he walks away with not only new memories but also new lessons that enhance his life outside of cycling.

Unforgettable Moments: Riding Alongside MS Fighters

Out of all the moments on his many rides, one experience stands out: riding alongside Mark Sinclair, an MS patient who tackled Land’s End to John O’Groats on his trike despite having MS. Seeing Mark’s determination and resilience made Matt reflect on his own struggles with PTSD.

“Hearing the stories of MS patients and seeing their strength first hand—it’s an eye-opener. It makes you realise how much people endure and how important it is that we keep raising awareness and funds.”


Changing Perspectives: What the Ride Has Taught Me

Every year, Matt gains a deeper understanding of MS and the importance of ongoing research. “The more we ride, the more people become aware of the condition, and the more we show newly diagnosed patients that research is still ongoing.”

He has also learned something invaluable about himself: his ability to make a difference. “I’ve realised that I have a purpose, and even a small contribution can touch lives in ways I never expected.”

Advice for Future Riders: It’s Not a Race, It’s a Journey

Matt encourages anyone considering the challenge to take the leap.

“It’s not about being the fastest or the strongest. It’s about the impact you make and the people you meet along the way. This journey will change you—just like it has changed me.”

Matt’s journey with Bike the UK for MS is a testament to the power of resilience, connection, and finding inspiration through giving back. Whether he’s pedalling up steep climbs or sharing stories with MS patients, his commitment remains the same: to ride for those who can’t and to inspire those who can.

Are you ready to take on your own adventure? Join Bike the UK for MS and be part of something truly life-changing. Want to support Matt’s 2025 ride on King Alfred’s Way? Donate to his challenge here.


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Cycling Through Life with MS: Paul James’ Journey with Bike the UK for MS

From the RAF to the Road: Meet Paul James (PJ)

For many, life takes unexpected turns, and for Paul James —better known as PJ—this couldn’t be more true. A lifelong sports enthusiast and former Royal Air Force serviceman, PJ has always embraced an active lifestyle. But in 2022, a sudden decline in health set him on a path he never anticipated. By January 2023, he was diagnosed with Relapsing Remitting Multiple Sclerosis (MS) , a condition that would challenge his resilience in ways he never expected. Now 55, PJ lives in West Sussex with his wife Sarah and their two miniature dachshunds. While MS may have changed some aspects of his life, it has certainly not stopped him—especially when it comes to cycling.

A Diagnosis That Changed Everything

Like many people diagnosed with MS, PJ had little understanding of the condition before his own journey began. “Beyond the initial shock and uncertainty, the emotional journey was made all the easier by the support network, information, and empathy provided through MS charities and communities,” he says. Connecting with others who understood what he was going through helped him process the news and find the strength to move forward. His biggest takeaway? “It’s good to talk. It’s so true!”

Living with MS: Adjusting to a New Normal

MS is unpredictable, and for PJ, the biggest daily challenge is fatigue. “There can be some steady periods of relatively normal life, but I have to take medication daily to help minimise the extent to which the illness might spread through my brain and spine,” he explains. Adjusting his daily schedule and work routine to accommodate his energy levels has been essential in maintaining a balanced life. While he may have had to make some adjustments, he refuses to let MS dictate what he can and cannot do.

Cycling with MS: A Source of Strength and Freedom

For PJ, cycling is more than just a pastime—it’s a critical part of his MS management. “My neurological specialist thoroughly recommended it to help with joint and muscle strength, along with the cognitive benefits and emotional uplift of doing something I absolutely love.” Fortunately, he hasn’t needed any modifications to his bike. He rides a standard road bike, commuting daily and taking longer recreational rides on weekends through the rolling hills of South Downs and the Surrey Hills.

Finding Purpose: Joining Bike the UK for MS

In 2024, PJ took on the Lon Las Cymru challenge with Bike the UK for MS, and he’s set to do it again in 2025. His motivation for riding is twofold: first, to prove to himself that MS does not define him; second, to raise funds for MS research and support groups. “I recognise my journey is part of a bigger picture of people living with MS, and we rely on a fabulous network of medical teams and support staff who regularly go above and beyond to help MS patients like me.”

The Power of Community: Meeting Fellow Riders & MS Groups

One of the most impactful aspects of riding with Bike the UK for MS has been meeting others along the way. “The opportunity to meet up with MS groups last year was fabulous! A broad mix of lovely people, young and not so young, with smiles and stories to reflect their positivity in handling this wretched illness.” These encounters reinforced his belief in the importance of community and the shared strength that comes from supporting one another.

Lessons from the Ride: Overcoming Challenges One Pedal at a Time

Every long-distance ride comes with its share of challenges, but for PJ, those challenges are what make the journey worthwhile. “The camaraderie of the fellow bikers, the experiences of the MS groups, and the personal endeavour to grind out each pedal stroke over some testy Welsh climbs filled me with incredible joy and appreciation for life. I live with MS, but I am not defined by it.”

Why You Should Ride Too: PJ’s Advice for Future Participants

PJ’s message for anyone considering an MS cycling challenge is simple: go for it. “What’s not to love? Spending time on your bike, in the beauty of wild landscapes, and getting to know new friends literally along for the ride! It’s an absolute blast and, although there are some testy bits, you ride at your own pace. It’s being part of something bigger than any one individual. I’m an old guy with MS, so if I can do it, anyone can. Give it a go!”

 

PJ’s journey is a testament to the power of resilience, community, and his spirit of adventure. Through Bike the UK for MS, he has not only found a way to continue doing what he loves, but has also contributed to a cause that supports countless others living with MS. His story serves as an inspiration to anyone facing challenges—on or off the bike.

 

Are you ready to take on your own adventure? Join Bike the UK for MS and be part of something truly life-changing. Want to support PJ on Lon Las Cymru? Donate to his challenge here.

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10 Years of Bike the UK for MS: A Journey of Impact, Community, and Resilience

The experience of our Executive Director, James Whateley.

As I reflect on the last 10 years of Bike the UK for MS, I’m filled with immense pride and gratitude. What started as a small idea—a dream born on the roads of America—has grown into something I never could have imagined.

We’ve pedaled thousands of miles, forged lifelong friendships, and made a tangible difference for people living with multiple sclerosis (MS) across the UK. This decade has been filled with challenges, triumphs, and moments that have forever shaped us as a community.

Where It All Began

 

The story of Bike the UK for MS began back in 2012 when, as a 19-year-old beginner cyclist, I set out to ride across America on the TransAmerica Trail. On day one, I unknowingly crossed paths with a team wearing matching jerseys—Bike the US for MS, founded by Don Fraser, who started the organisation for his mum, Nina, who was living with MS.

For weeks, I rode alongside Don and his team, experiencing their camaraderie, generosity, and passion for raising awareness of MS. I was invited to their MS community meet-ups, camped with the team, and witnessed firsthand the difference they were making. It wasn’t long before I knew I wanted to bring that same mission home to the UK.

Featuring James (left) and Don in the early years of Bike the UK for MS
Featuring James (left) and Don in the early years of Bike the UK for MS

In 2014, we set off on our first ride: John O’Groats to Land’s End. What started as an idea for a small group of friends grew to a team of 12 riders—8 alumni from Bike the US for MS and 4 friends from the University of Bath, including Felix Young, now our Programme Manager. It was a tough route we’d designed ourselves, taking on brutal climbs and quiet back roads, but the friendships formed and challenges overcome made it unforgettable.

The inaugural 2014 team

10 Years of Impact

 

Since that first ride, we’ve achieved more than I ever dreamed possible:

  • 175,000 miles collectively cycled.
  • Over 350 riders have become part of our alumni family.
  • More than £650,000 raised to support people living with MS.
  • Support provided to 25 local MS groups across the UK.
  • Contributions to groundbreaking research like the Octopus Trial, aiming to transform treatment for progressive MS.

“The Octopus Trial aims to deliver life-changing treatments for progressive MS up to three times faster, giving hope to thousands of people living with MS today.”

The 2017 Land’s End to John O’Groats team meeting up with the Dumbarton group of the MS Society

Supporting Local MS Groups

 

From the beginning, we wanted our rides to have a direct impact on the MS community. The funds you’ve raised have supported everything from:

  • Adapted cycling sessions that help reduce MS symptoms and reconnect people to the joy of cycling.
  • Seated exercise classes (in-person and virtual) to keep people active and connected.
  • Home modifications—like wet rooms and mobility grants—to help maintain independence.
  • Social meetups to combat isolation, particularly in rural areas like Scotland and Wales, where access to support can be more challenging.
Adapted cycling sessions at Odd Down

The East Cumbria MS Group is one example of how your efforts are making a difference. With funds raised, they’ve provided adaptive cycling opportunities, funded group activities like nature reserve trips, and supported weekend adventures at Calvert Trust Keswick. These moments offer freedom, connection, and hope to people living with MS.

Stories That Inspire Us

The heart of Bike the UK for MS lies in the stories of our riders and the MS community we support.

Dan Derbyshire

Dan rode the Sea to Sea route in 2022 in honor of his father, who taught him to ride a bike before being diagnosed with relapsing MS. Dan shared:

“I chose Bike the UK for MS because of the close relationships they have with the MS groups they meet along the routes and the research they help to fund. I know firsthand how much this can help every individual and their families.”

Dan returned as a Route Leader in 2023, inspired by the support and camaraderie he experienced.

Dan with his father in Whitehaven at the start of the Sea to Sea
Lina & Terri with Lill-e

Teresa and Linda

When Terri was diagnosed with Primary Progressive MS, it threatened the active lifestyle she and Linda loved. But with the help of their tandem e-bike, Lill-e, they took on the Sea to Sea ride, raising £2,800.

Terri went on to now coordinate her local MS group, providing others with support and opportunities to stay active.

Mark Sinclair

Mark, a former Guinness World Record holder, cycled Land’s End to John O’Groats on a trike and proposed to his girlfriend at the finish line. Shortly after, as MS progressed, he transitioned to using a wheelchair. Through funds raised, we were able to help Mark purchase a racing wheelchair, and he now competes in marathons across the UK. His mantra remains:

“When I can’t continue, I adapt.”

Mark Sinclair having completed the Bournemouth marathon

The Highs, the Lows, and the Community We’ve Built

Every ride brings its challenges—brutal winds on the North Coast, relentless rain on Land’s End to John O’Groats, midges in Scotland, and fog so thick you can’t see more than a few feet ahead. But it’s in these moments that we find the strength to push through, remembering that every day is a challenge of far greater magnitude for someone living with MS.

One particularly memorable moment came on the North Coast 500 in Scotland. As our team climbed the infamous Bealach na Bà, the weather turned against us—fierce winds and freezing rain tested everyone’s resolve. Our Route Leaders, always thinking on their feet, sprang into action. After cheering riders to the summit, they quickly set up a pop-up café in a lay-by, complete with hot drinks and makeshift “seating” fashioned from bin liners. Seeing the relief and laughter on riders’ faces in that small moment of warmth was unforgettable.

Top of the famous Bealach na Ba in tough conditions

These challenges often bring us closer together as a team, creating bonds that carry far beyond the finish line. It’s these friendships that I’m most proud of. Over the years, we’ve seen lifelong friendships, relationships, and even marriages blossom on the road. David and Issy from our 2018 John O’Groats to Land’s End team tied the knot this year, and Felix and Emily, alumni from our original 2014 ride, have shared their own incredible journey together.

Riders return year after year, not just for the challenge but to reconnect with a community that feels like family. As our alumni riders shared:

“The friendships I’ve made on these rides are unlike anything else. You go through the highs and lows together, and that brings a bond that lasts forever.”

“I never thought I could cycle 1,000 miles, but the support I received from the Route Leaders and fellow riders made me believe in myself. It’s a life-changing experience.”

Sun setting on a Scottish adventure

The Unsung Heroes: Our Route Leaders

Joanna keeping morale high at a rest stop in the Highlands

 

Behind every rider’s journey is a team of Route Leaders—volunteers who keep the wheels turning, literally and figuratively. They’re the ones setting up camps, fixing mechanical issues, cheering on the sidelines, and helping riders tackle challenges that feel insurmountable.

As multiple-time Route Leader Joanna Goodhead explains:

“Your job is to help people reach goals they never thought they could reach. And when they do, that’s your reward—and it’s almost better than doing it yourself.”

Reflections and Looking Ahead

Running Bike the UK for MS full-time since 2017 has been a turning point in my life. The challenges we’ve faced—COVID-19, the cost of living crisis, and changes to the charity sector—haven’t been easy, but the support of our alumni, volunteers, and riders has kept us moving forward.

 

Looking ahead, I want to see us:

  • Grow our rider community: Help us spread the word to friends, family, and colleagues.
  • Strengthen our alumni network: The friendships built here are the foundation of everything we do.
  • Become the UK’s leading MS cycling fundraiser: Offering unique, unforgettable adventures while supporting people living with MS and funding life-changing research.
Exploring Wales on Lon Las Cymru

Join Us in 2025: Be Part of the Next Chapter

The past 10 years have been an incredible ride, but we’re just getting started. Here’s how you can get involved:

Together, we can continue to make a difference for those living with MS. Let’s take on the next 10 years, one mile, one connection, and one adventure at a time.

A fresh faced crew from 2014

Thank You

 

To every rider, volunteer, donor, and supporter who has been part of this journey: thank you. Your dedication has brought us this far, and I can’t wait to see what we achieve together in the years to come.

Let’s ride for MS. Let’s ride for hope. Let’s ride together.

Friendships made on Lon Las Cymru in 2023.

2024 Charity Bike Rides for MS: Join the Journey

A Year of Adventure and Impact

Gear up for an incredible year of adventure as we announce our highly anticipated schedule of 2024 charity bike rides for MS! Our four extraordinary events will bring together cycling enthusiasts and passionate individuals. All united in our mission to raise funds and awareness for multiple sclerosis. Get ready to pedal, push yourself, and make a lasting impact on the lives of those living with MS.

4 Charity Bike Rides for 2024

Join us as we embark on a summer of cycling, beginning with the iconic Land’s End to John O‘Groats adventure. Journey through the awe-inspiring landscapes of the North Coast 500 route, experience the scenic beauty of England on the remarkable Sea to Sea or Coast to Coast (C2C) route, and conquer the captivating Lon Las Cymru route, spanning the length of Wales. Each event presents a unique opportunity to push your boundaries and connect with fellow riders. Create lasting memories while supporting a cause that truly matters.

Below, we’ll take you through the thrilling highlights of each charity bike ride. From the scenic surroundings to the heart-pumping challenges that lie ahead. Whether you’re a seasoned cyclist or a passionate supporter, these MS fundraising events in 2024 provide a perfect platform to make a tangible difference. Contribute to vital research projects, local MS groups, and the overarching goal of finding a cure.

Land’s End to John O’Groats Cycle Route – July 6-20th

A fantastic opportunity to cycle the length of Great Britain, covering 1,020 miles from the southernmost point of England to the northern tip of Scotland. Commonly known as LEJOG, this iconic route offers breathtaking landscapes and an unforgettable challenge.

Starting at Land’s End, the south western most point of the UK, you’ll pedal your way through picturesque villages, rolling hills, and captivating countryside. The LEJOG route takes you through England’s southwest region, passing by landmarks such as Cheddar Gorge, the untamed moors of Dartmoor National Park, and the picturesque Lake District further north. As you venture beyond half way, you’ll enter the rugged beauty of Scotland, with its majestic highlands and vast lochs.

Spanning 15 days, the Land’s End to John O’Groats cycle route is a challenging ride that requires dedication, stamina, and a love for the open road. Throughout the ride, you’ll be fully supported by our experienced team, ensuring your safety and comfort every step of the way.

How much does it cost to cycle from Land’s End to John O’Groats you ask? Unlike other events with upfront costs to register, we have only an initial donation of £25 to cover your welcome pack and then ask riders to raise £1.50 per mile, so a total of £1,530 for LEJOG. This can be raised through donors, self funded or a mix of the two, whatever suits you best. The Land’s End to John O’Groats cycle is a key component of our 2024 charity bike rides. Participants will have the chance to make a tangible difference in the fight against MS.

In awe of the Scottish Highlands on Land's End to John O'Groats, one of our 2024 Charity Bike Rides for MS
In awe of the Scottish Highlands on Land’s End to John O’Groats!

Exploring the North Coast 500 – July 27th to August 3rd

Take on the wild North Coast 500 cycle route! A captivating ride that showcases the stunning landscapes of Scotland’s northern coastline. One of the standout features of this route is taking on the legendary Bealach na Ba, a daring 2000ft climb over 5 miles. Brace yourself for an adrenaline-pumping ascent that will push your limits. Be rewarded with panoramic views that will leave you breathless (quite literally).

As you pedal along the NC500, you’ll be spellbound by the ever-changing scenery that unfolds before your eyes. Navigate winding roads, pass through charming villages, and immerse yourself in the untouched splendour of the Scottish Highlands. Each turn presents a new vista to behold. From dramatic cliffs to serene beaches, and from lush greenery to majestic mountains. This is a cycling experience that will not only challenge you physically, but also ignite your sense of adventure and wonder.

Conquering the Sea to Sea & Lon Las Cymru

Prepare for an extraordinary charity cycle ride adventure as we conquer the Sea to Sea cycle route from 17-19th August. Also known as the Coast to Coast or C2C route, ride from Whitehaven to Tynemouth on the North Sea. Pedal through diverse scenery, including the tough hills of the Northern Lake District. Traverse the Pennines, the ‘backbone of England’, before reaching the vibrant city of Newcastle. 

Finally, we have the Lon Las Cymru route on the 24-27th August. The route was new to Bike the UK for MS in 2023. The route spans the length of Wales, from Holyhead to Cardiff. It showcases the remarkable countryside and cultural treasures from Snowdonia to the Brecon Beacons.

Both of these routes offer challenging yet rewarding experiences, connecting participants with the heart of the UK while supporting the MS cause.

Making an Impact on our 2024 Charity Cycle Rides

Participating in our 2024 charity bike rides for MS allows you to make a real impact. By raising funds and awareness, you’ll support local MS groups, contribute to vital research projects and bring us one step closer to finding a cure. Together, we can create a brighter future for those living with multiple sclerosis.

As we launch our 2024 campaign, we invite you to be a part of this remarkable journey. Whether you’re a seasoned cyclist or looking to make a difference, there’s a place for you in our MS rides. Sign up today!

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MS Stories: East Cumbria MS Society Group

Over the years, Bike the UK for MS has visited many different MS Society groups, having supported and been supported by them across many of our trips throughout the whole history of the charity. One such group is the East Cumbria MS Society Group. This is a group we have met a number of times across both our Lands End to John O’Groats trips and Sea to Sea trips. Through these meetings we build a meaningful bond with local groups, adding extra motivation and meaning to our riders efforts.

Sea to Sea 2023 Riders meeting the East Cumbria MS Society Group – photo credits: Ella Miles

Our most recent visit to the East Cumbria Group was at Penrith on the end of the first day of riding on our Sea to Sea trip, at the amazing Penrith Rugby Club who kindly let us stay overnight. The MS Society group were kind enough to share a bit about Bike the UK for MS within their most recent newsletter. Discover more about the local group, alongside some of our riders and ride leaders stories (and some amazing photos) within the Newsletter, which they have kindly let us share on here…

It is a highlight of our rides to meet and spend time with these local MS Societies, and to see the crucial work they do for those living with MS in their communities. For anyone looking to discover more about the East Cumbria MS Society group you can find them through the MS Society website; East Cumbria Group | MS Society. Additionally, if you are looking for info on your local MS Society group you can find them through the MS Societies local search tool.

Finally, discover more about our Sea to Sea trip for 2024 here, your 2024 adventure awaits!